Summer Holidays Publicity Meeting Minutes

Tue 25 Aug Meeting Minutes

Planning Welcome Week campaigns, video content, talk recordings, LinkedIn updates, and visual branding.

Minutes by Odin

Meet the exec post, using the same approach Harm used last year.
Jakub finishes his internship on 11 September and will do the announcement, update the spreadsheets, and confirm quotes and photos.
Mikey and Jakub will split the workload.
Mikey finishes his internship on 25 September, so a deadline may be needed.
Last term, adding additional information and fun facts was suggested. Tom F is happy to do this if the information can be collected from people.
Tom F may consider breaking the post up by grouping people into different roles, with one or two roles per post depending on the number of people in each role.
Stagger posts over the days leading up to Welcome Week.
Do another Meet the Welfare Officers post with the updated members.
Hype posts could include:
- Photos from last year.
- Sneak peeks into what is being planned, such as a corner of a slideshow or a gaming quiz.
- A timeline of highlights alongside the normal Term 1 calendar, including socials and major gaming events (TBC).
- Welcome Week events, if appropriate.
Remind people to use the post request bot and ensure they know it exists: publicity for publicity.

Ian and Jakub have made a reel; it needs to be edited and put together.
A publicity budget could be explored for items such as props and costumes for reels.
Tom F will provide a budget if possible.
Ian is looking at a scheme where people can submit academic videos to the UWCS YouTube account.
Submissions could be made monthly or fortnightly, in a Veritasium/3Blue1Brown style, potentially with a cash prize and a specific sponsor.
People may be willing to make videos for free; Jakub noted that a cash prize may not be necessary.
Videos could also be edited into shorter clips for Instagram.

This should be brought up with Tech.
A few vivas could be shared.
Tom F will tell Tech that the default should be to record talks where possible.
Tech officers need to be alerted when recording is required.
A general Apollo integration could be set up to alert tech officers when a new event is added to the website.

Use the post request system to publicise academic events.
Tech is in charge of recording, but photography is more ad hoc and can be handled by exec using their phones.
Keep on top of event runners to ensure this happens.

There are five colours, and they will remain the same for now; there are bigger priorities.